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Tips when selecting a Domain Name

Selecting a domain name is an important step in starting your online business
Your domain name for your site is one of the most important aspects of your online business because it will be the primary indicator of your identity on the internet. If your site has a domain name that is too long or difficult to pronounce, it will likely drive traffic away from your site.

We have compiled a few tips to consider when selecting a new domain:

Choose a name that is memorable and easy to spell
Your domain name should be something that is easy to remember or should reflect what you do. For example, if you are a personal trainer, you may even want to use your name, such as www.JoeBloggsFitness.com. You can include keywords in your domain, but try to keep it limited to two keywords. The simpler the domain name, the easier it will be for people to remember and find you online. Also, difficult words can be very difficult to spell over the telephone!

Make sure your name is not already in use
Before you register your domain name, make sure that it’s not already in use. This can be achieved by visiting https://www.vipwebsites.co.uk/domain-names/ if you want to find a new domain. By using the VIP Domain Search Tool you will be able to see instantly if the domain names are available. If the domain name is available, you can get it immediately, or keep trying different alternatives.

Don’t be discouraged if your first try is not available. Check different TLDS (.com, .co.uk, .net etc). Try a few variations. Memorable domain names are extremely important in online marketing. A memorable domain name helps increase the brand and the visibility of your business.

In summary

For the greatest success, a domain name is as simple, short and impactful as possible. A domain extension such as dot com or dot net is a great asset, as are keywords, phrases, and words that describe your brand. For those looking for a memorable domain name might want to consider shortening pronounced words, or include popular words or phrases in their domain. But for others, it’s best to go with a domain that reflects your company’s brand.

Contact VIP Websites today and start a new website for your small business!